🔴” NewChallenges” Programmatic Ads ” 🔴
🕵️♀️ ” Top 7 Facebook Ad Targeting Options ” 🕵️♀️
🙋♂️ Facebook ad targeting options are the parameters advertisers set during
the campaign creation process to determine who to show their ads to.
🙋♂️ Their targeting options are robust, including everything from
demographics to behavior and lifestyle.
🙋♂️ Targeting is required for every ad, and choosing the right options gets
your ad in front of your ideal customers.
1) Demographics – Defines basic user information such as age, gender, education, workplace, relationship, language, and location.
2) Interests – Target users who have identified specific interests from personal finance to bodybuilding.
3) Life Events – Ads can be targeting on recent life events like anniversaries or starting a new job.
4) Lifestyle & Financial – This option targets users living a certain lifestyle, including travel frequency and event attendance.
5) Connections – This targeting option creates an audience using friends of your Facebook fans.
6) Behaviors – Targets users who have recently taken specific action advertisers select from a list.
7) Retargeting – Targets users who have previously clicked on an ad or visited your website.
