👉 People are more likely to purchase from brands they feel connected to.
👉 But, measuring brand impact has always been tough to do.
👉 A change in how people view a brand is difficult to quantify and it’s often hard to track across time and campaigns.
👉 Think about your own buying habits.
👉 When you’re at the grocery store, what brands do you gravitate to?
👉 What if you were suddenly in the market for a new car? Which options would you consider first?
👉 A key sign that your ads are resonating with your audience is when people remember them.
👉 In other words, when people have awareness of your brand.
👉 As you grow your business, you’ll want to cultivate this brand awareness so more people have your brand in mind when they’re ready to buy a product, install an app, or book a reservation.
What starts with awareness can evolve into sales.
♥ Create memorable digital campaigns with NewChallenges l All In One Digital ♥
NewChallenges l All In One Digital could help to raise your brand awareness.