π¨βπ» Direct mail Marketing
π Direct mail marketingΒ sends print materials like letters or postcards to the addresses of potential customers living in your target area. You can send direct mail to people who have expressed interest in the company or its products. Another option is to send direct mail items to community members who live close to the business. These direct mail materials build their awareness of the company and help customers realize how conveniently close their home is to the business.
π¨βπ» What Is Direct Mail Marketing?
π Every business uses marketing strategies to expand its audience and customer base. Direct mail is a versatile and affordable marketing method. If you’re in marketing or sales, learning about direct mail campaigns can help you determine if it’s a good strategy for your business. In this article, we explain what direct mail marketing is, the benefits of direct mail marketing and how to create a direct mail campaign.
β‘οΈ Benefits of direct mail marketing
π While direct mail marketing is more expensive than email campaigns, it offers significant advantages.